



We live in a time when powerful design technology is just a few mouse clicks away for everyone. But computers don't design, people do. Never has the demand been greater for the talents of insightful, adept graphic designers. Graphic design is about communicating visual ideas with intelligent, compelling words and images. At AIB, you will build your artistic sensibilities and visual vocabulary. You will learn to think like a designer and respond to the world with creative, effective visual messages.
You begin the graphic design program with AIB's mind- and skill-expanding foundation year. Then, through a combination of coursework, collaborations, independent studies, and internships, you will become knowledgeable in all areas of graphic design including print, internet, and multi-media design. You will learn how to design for clients as well as use graphic design for your own experimental or personal expression.
While we make extensive use of the latest computer technology, we emphasize strong intellectual concepts, time-honored creative processes, and solid underpinnings in traditional design principles. This combination keeps you prepared for an ever-changing professional landscape.
We believe that your work as a designer is enhanced by interdisciplinary study—and by participating in the wide range of creative and intellectual activities that AIB, Lesley University, and Boston offer. At AIB it's not unusual for graphic design majors to take electives in other departments or even minor in another discipline.
Graphic design is, indeed, real-world art. At AIB you will connect with the design world right away. Your teachers bring decades of high-level experience and carefully honed skills and sensibilities to the classroom and studio. Many of our faculty members come to class directly from their own studios and offices—bringing practical insights with them. Our required internship program takes you into their design practices and into many other corporations and design firms in the Boston area.
Studio inFlux (it's a course) is a great chance to work with actual clients and learn to develop solid client-designer relationships. Studio inFlux has worked with many non-profit organizations including Massachusetts Department of Public Health, the Museum of Printing, the Arthur Griffin Center for Photography, Boston Institute for Arts Therapy, the Museum of Afro-American History, and the United Cerebral Palsy Association.
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